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direct-mailmarketing

Direct Mail Statistics Worth Writing Home About

From social media to newspapers, email to direct mail and plenty more between, the options for advertising can seem unending and even a bit overwhelming.…

newgraphic designdesign

Introducing the 2020 Pantone Color of the Year: Classic Blue!

Every year, the Pantone Color Institute reveals a new Color of the Year which influences product development and purchasing decisions in industries like…

businessmarketing

Cash Flow and Marketing: What You Need to Know

Cash flow, for your business, is so much more than “money in versus money out”; it’s got all to do with the different parts of your business and how they…

holidaymarketing

4 Reasons Businesses Should Send Holiday Cards

Hot cocoa, ugly sweaters, glittering lights - the winter holiday season is nearly upon us! Now is the time to order your holiday cards to send out to friends,…

leadershipbusiness

Want to Be Successful? Take Time to Dream

There’s arguably no dreamer more famous than the iconic late Co-founder and CEO of Apple, Steve Jobs, a true visionary whose belief in the power of his…

marketingbrandingbusiness

Ways to Protect Your Brand in the Real-Time Information Age

A brand is more than the logo you leave at the top of your website. It’s also bigger than any one product or service. Your brand is the sum total of all…

businessholidaymarketing

Why You Should Try to Incorporate the Holidays Into Your Marketing Efforts

Today it seems everybody is weaving the holiday spirit into their marketing campaigns, and I am sure you have noticed. While you may think this is little…

businessbrandingmarketingcommunity

Bullies, Burgers, and Buzz

Whopper Juniors and bullying are hardly two things that your mind would stack next to each other. But Burger king has ensured that you do, thanks to a…

businessmarketing

Boosting Customer Engagement with Fall-Themed Promotions

Fall can be a beautiful time of the year with falling gold colored leaves, cooler weather, family gatherings, and pumpkin flavored treats. It’s a memorable…

businessleadership

Lessons Taught By the Movie Office Space

For many people out there, the movie, “Office Space” hit very close to home: their daily early morning commute involves getting stuck in bumper-to-bumper…

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